Writer Guidelines

albertafishingguide01The Alberta Fishing Guide Magazine is an annual magazine devoted to fishing in the province of Alberta. It provides up–to-date  information regarding fish species, size and catchability by waterbody, along with access hints, angling pressure, forage and hatches, and other pertinent information Alberta anglers want to know. Each issue features articles by Alberta’s top angling writers.

The magazine was founded by George and Barry Mitchell in 1971. Today, Dave and Amelia Jensen publish the magazine, bringing their experience in writing, photography and videography to the Alberta Fishing Guide in both  print and online editions.

“Our goal is to continue to share the positive message of angling for those fishing Alberta’s waters. We seek to help anglers enjoy their time on the water with friends and family through great information, well-written articles and strong image support.”

The mandate of the Alberta Fishing Guide magazine is to provide positive, informative messaging about angling in Alberta. Each article must be written in a manner that honours anglers and enhances their fishing experience.

Queries will be accepted no later than August 31 annually. If accepted, completed article submissions are required by October 31. Submission of articles is not a guarantee of publishing as your article is part of a package and that package is considered in our line-up.


We require informative, well-written, clear, concise and accurate articles. Preferred length is 1200 to 1500 words.

  • We place special emphasis on publishing articles that stress how‑to and where‑to, inclusive of tackle suggestions.
  • No commercial venture should be the focal point of any article. Mention of specific brand‑name tackle, equipment, services and accommodation is acceptable only where pertinent to the article.
  • For destination articles, include a description of the fishery, along with proven angling techniques, tackle, including lures/flies, and local perspectives. Articles should be thorough and specific enough to provide an angler the confidence and knowledge to effectively fish the presented water. Provide practical travel and angling information, including personal anecdotes. Include a detailed map of the area for our artist to reference and mark all significant features mentioned in the article. You should also include valuable sidebar information, including tourist zone websites, how to book accommodation/campgrounds, travel considerations and guide and tackle shops in the area. If you need more than 1500 words, please advise us in your query.
  • On occasion we consider anecdotal or personal‑experience articles dealing with any aspect of fishing in Alberta with the clear objective of entertaining our audience.
  • Only original, previously unpublished work will be considered.
  • No simultaneous submissions. Articles and photos (or those from the same series) must not appear in publications sold or distributed in Alberta within a one‑year period of the publication of the Alberta Fishing Guide (April of the following year).
  • All articles are subject to editing for grammar, clarity and length.
  • Payment for a feature article with photos ranges between $350 and $500 based on the quality of the photo support and the amount of editing required. We mail payment by the end of March, after our first distribution cycle.
  • Payment is for first-time serial rights to all materials submitted. These rights include:
    First-time publishing rights for the Alberta Fishing Guide magazine.
    • Rights to use the material, all or in part, for the magazine’s social media sites (i.e. Facebook, Twitter, etc.).
    • Rights to use the material, all or in part, for newsletters, editorial calendar, and announcements to contributors and advertisers.
    • Rights to use the material for digital reproduction of the print magazine along with edition archives available as downloads, either by issue or by article.
    • Rights to use the material for article reprints posted on our website for linking from an outside website.
  • Manuscripts should be double‑spaced and include the author’s name, address and phone number at the top of each page.
  • Articles are submitted or solicited on speculation only. We do not pay kill fees. We reserve the right to not publish an article.
  • We prefer you accompany your query with 3 or 4 resized images (no more than 1000 pixels on its longest side).
  • If your query is accepted, final full size photo submissions will be by DropBox or email.
  • We accept only material digitally submitted todave@afgmag.com
  • If you’ve never written for us, or if you’ve never written for magazines previously but feel you have a unique voice or article idea that would benefit our audience, we’d love to hear from you. Pleaseemail us your query with an introduction of yourself as well as a brief outline of your proposed article.


  • Writers have a much better chance of being published if articles are accompanied with a wide variety of images that depict moods, angles, and subjects. All articles should be accompanied by 20 to 25 strong images.
  • Please be sure to consider your article’s opening and provide several possible lead images. This is a full or two-page spread that introduces your article. Consider insets/cut-aways, etc. that highlight the sub-components of your article. If submitting a how-to article, you must show imagery of the set-up, including tackle, hook or flies, etc., that you are sharing.If any one of these components is missing, your article is incomplete.
  • DO NOT use images on social media if you want to submit them for article support or possible cover images. Using images in your social networks any time through the end of the circulation year of the magazine may hinder opportunities for future publication.
  • Article package payments will be reduced if we have to pay to use another contributor’s images to support the article.
  • Please do not send us photos if they are out of focus, poorly exposed, show dead fish or fish lying on dry ground (unless specific to the article’s point), or multiple images from the same photographic sequence. We love to see creativity, rich and vibrant colour, macros, different angles, etc.
  • Number your images sequentially.
  • Do not send a second file with captions; provide 1- or 2-sentence image captions and add these to the end of the submitted article file.
  • We accept digital files from most cameras with a minimum of 8 megapixels; 12 megapixels or higher is preferred.
  • When making your photos submission, please include unedited RAW files. JPG images are acceptable but must be unedited and at your highest pixel setting.
  • Do not resize, shrink, crop, lighten, sharpen or attempt to enhance digital photos in any way.
  • We can work with slides and prints but only as a one-off or to accentuate a part of your story, or as a selection of photos in a rare “old-time” article.

Please contact us:
Dave Jensen
(587) 273 2282

7 thoughts on “Writer Guidelines

  • November 1, 2014 at 7:11 pm

    Your magazine is just the best. It is very informitive and motivating. I am 73 years old and still like to get out there. Everytime I read one of your articles I say to my grandson-LETS GO. Keep up the good work.

    • November 4, 2014 at 8:30 am

      Hi Gary – thank you for your note as it’s encouraging and wonderful to get feedback! 🙂 The idea behind the articles is to encourage a host of various opportunities, so great to hear that they’re hitting the mark. 🙂

  • December 11, 2014 at 5:40 pm

    The earliest issue of AFG I have is 1978, missed 79…than all the way to 1990.
    Left for overseas and lived there till 2014. After getting the new 2014 issue and
    reading it….congrats to the Jensen’s for upholding Alberta Anglers most prized
    possession besides the fish and the fishing. Would not mind getting the missing
    issues for my collection. Keep up the Tradition and again…Congratulations on
    a fine Issue…keep up the outstanding work.

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  • September 23, 2017 at 8:26 am

    I want to work as a content writer…………………….just give me a chance


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